Ann Smarty outlines three social media trends that will present opportunities brands in the new year, including a focus on the stories formats on Facebook, Instagram and WhatsApp. "Interruptive experiences" are losing their appeal and can be replaced with more personalized efforts thanks to advanced tools, and augmented reality "enables brands to create one-of-a-kind, immersive experiences, which facilitates even more connection and brand-building opportunities," she writes.
WeLeakInfo.com, which sells data exposed in breaches, has been seized by the FBI in an operation coordinated with European partners. The FBI said the site claimed to have 12.5 billion records from 10,000 breaches on its searchable database, which users could access by purchasing subscription plans, one of which offered three months of unlimited access for $70.
Delta Air Lines has unveiled virtual queuing to its app, which alerts travelers when their seat is boarding. Delta says passengers can relax nearby instead of crowding at the gate while waiting.
Make an impression on a few people during networking events or conferences and be easily discoverable online instead of relying on business cards that may be lost or forgotten, writes Larry Cornett. "I've handed out plenty of business cards over the past 25+ years, but I can't recall a single time that my card helped me land new gigs," he writes.
Being an effective manager involves collaboration and thinking ahead, rather than checking up on people's progress, Ed Muzio writes. "Your managers must be able to put aside their lower-level agendas and work together to make decisions about the best way to reach higher-level goals," he advises.
Airbnb announced it will consider guests, hosts, communities and employees as stakeholders -- not just investors -- as it emphasizes governance on the road to an initial public offering. Airbnb will hold a stakeholder day instead of a shareholder day, and the startup plans to relate compensation to stakeholder satisfaction as well as traditional metrics.
Quanergy Systems co-founder and CEO Louay Eldada has resigned amid concerns about the driverless vehicle tech startup's finances and its ability to meet its technical goals. Funding rounds for the startup, once valued at over $2 billion, began to net significantly less than targeted, and employees say the company's development focus has shifted.
A growing number of foundations are launching with a "time-limited" strategy that requires them to spend down and close at a specified date, because many donors today want to see the outcomes of their contributions, says Rockefeller Philanthropy Advisors President and CEO Melissa Berman. One of these foundations, the Robina Foundation, launched in 2004 with plans to spend down $150 million over 20 years and is closing four years earlier than anticipated.
Results from a March of Dimes study found that paid family leave policies have improved retention rates for female employees by 20% within the baby's first year and by 50% within five years. However, paid family leave is not available to the majority of American employees.
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