PCC added Community Markets to its name to emphasize its co-op status and to remind shoppers of its local focus, says CEO Cate Hardy. "We're owned by the people who shop with us every day and it just gives us a lot of latitude and freedom to pursue our triple bottom line of financial, social and environmental commitment in a way that reflects what our shoppers value," Hardy says.
Private brands are the engine propelling ALDI into the top ranks of US grocers as it looks to grow to the third spot by 2022. The improved quality of its private brands is a major reason it was named Store Brands' 2019 Retailer of the Year.
Burger King's Super Bowl ad featuring film of pop culture icon Andy Warhol eating a Whopper in silence for 45 seconds didn't rate highly with reviewers but it's expected to elevate the brand over the long term, BK's global marketing chief Fernando Machado writes. He details the planning and research that went into developing the spot and the follow-up to gauge the buzz it generated.
Frozen food posted a strong 2.6% growth in dollar sales in 2018 as the category stages a comeback, according to The Power of Frozen report from the American Frozen Food Institute and FMI. "In terms of sales, the frozen food category is only a fraction smaller than fresh produce, bigger than all other fresh perimeter departments, bigger than candy and even snacks," said FMI Vice President of Industry Relations Doug Baker.
While schools were closed in Baltimore on Wednesday because of snow, some campuses opened their doors to ensure that students and their families had access to meals. One parent said the school meals are especially important in their community, where they don't have a supermarket.
Creating a path to success in the cereal space requires innovation and consumer news, with support from in-store activations and brand building, said President of North American Retail Jonathan Nudi. The company recently launched Cinnamon Toast Crunch Churros and plans to bring Blueberry Cheerios to shelves in the fourth quarter of fiscal 2019, he said.
Procter & Gamble is planning to debut a Los Angeles-based business incubator in partnership with investment firm M13, said P&G Chief Operating Officer Jon Moeller. The concept, which may ramp up within the next eight weeks, will involve the company's entrepreneurial arm, P&G Ventures.
Keurig Dr Pepper will relocate its Texas headquarters to Frisco from its current home in Plano. The firm expects to move into its new 350,000-square-foot facility in 2021.
Join us for FOODBIZ+ Digital Marketing on February 27 for a conversation with Steve Howard, Founder and CEO of Appanite, Inc. Steve will discuss how digital advertising can play a pivotal role in the growth of food-related businesses, including topics on specific areas where digital advertising can make an impact in business growth, finding the right audience for your venture or product, increasing the value of your customers, discovering the right messaging for different audiences, achieving maximum ROI for digital advertising spend, and more. Register today for this free webinar!
Tune-in to FBS' free webinar: FOODBIZ+ Consumer Insights on March 27th with Colleen McClellen, Director of Client Solutions at Datassential. Colleen will discuss varying perceptions of food products and dishes served in foodservice settings, with a focus on ingredients associated with healthy dining. She will share how demographic factors such as generational and socioeconomic status impact consumers' awareness, their ability to define key terms, what they believe they should avoid, and what motivates them to purchase certain foods. Register here for this upcoming webinar and find out what's new in the business of food.
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