Mystery Oreos, which debuted in 2017, are expected to return to shelves later this year. "For now, all we can share is a confirmation that a new mystery flavor is, in fact, coming," a company representative said.
YouTube has released its Ads Leaderboard highlighting the most-watched ads on the platform since Cannes Lions 2018, with the top spot being taken by Coca-Cola Brazil for a video that has attracted 91.5 million views. The ad encourages fans to maximize their enjoyment of life.
Using simplified packaging technology can reduce needed materials and therefore boost profits, writes Donna Berry. "Businesses can leverage packaging innovations to create value, develop new markets and foster employment," says Global Midwest Alliance CEO Gail Longmore.
Starbucks has introduced its Pairings line of three blends: Sweet Mornings, Savory Mornings and Dessert. The medium-roast coffees are available in K-Cup and ground coffee formats.
Mars is steadily making strides toward its goal of using only natural colors in its foods by 2021. The Food and Drug Administration has approved the firm's use of spirulina extract, which creates a bright blue hue, in gum and confections.
Colgate-Palmolive will debut a recyclable toothpaste tube under its Tom's of Maine label next year, before bringing the format to the rest of its products. "Once we've proven the new tube with consumers, we intend to offer the technology to the makers of plastic tubes for all kinds of products," said Justin Skala, Colgate-Palmolive's chief growth and strategy officer.
Actors Paul Rudd and Michael Pena star as astronauts in the new Pepsi Max ad campaign. Rudd and Pena prepare for takeoff but quickly realize that they neglected to bring Pepsi Max along on their mission, and the men fight to get the soda before their rocket launches.
Using the slogan "Live Young," Evian has released an updated version of its classic Evian babies commercial with the toddlers dancing, playing tennis, biking and more. The commercial features a hip-hop remix of Disney's "The Jungle Book" song "The Bare Necessities" and is only airing in Europe.
North America is forecast to lead in global snack bar sales, which are expected to hit $31.6 billion by 2025, Grand View Research reports. Sales via online outlets are expected to grow the fastest during that time.