The WNBA has expanded its cable presence by signing with CBS Sports Network for a 40-game package of primetime and weekend telecasts starting on May 25 under a multi-year deal, the companies announced. Games will remain on the women basketball league's other cable, broadcast and streaming media platforms.
Revenue from streaming video services grew by 37%, to $16.3 billion, in 2018, The Convergence Research Group says in a new report, in which it projects an additional 35% increase this year. Pay-TV distributors will enjoy a rise in average revenue per unit in 2019 with their ARPU remaining triple that of over-the-top services in 2021, the report predicts.
The upcoming Disney+ subscription VOD service will provide a much lighter load of programming choices than Netflix, but its most popular content will be stronger in quality than its rivals at half the price, Ampere Analysis says in a new report. Disney+ will house a library of 7,500 TV episodes and 500 movies, less than 20% of Netflix's catalog, Ampere writes.
E! will provide another three hours of weekday news programming early next year, the network announced, adding that it has named Tammy Filler, a "Today" veteran, as editor-in chief of its news content across all of its platforms. The network is seeking to build upon its strong line-up of entertainment news shows.
Adding a citizenship question to the US Census report would damage the media industry, because it would cause an undercount in the population, Nielsen asserted as the US Supreme Court prepares to hear the case. The company quoted American Civil Liberties Union estimates that the question would discourage 5.8% of homes from responding to the Census.
Banking sources say Sinclair Broadcasting has taken the lead in the bidding for the collection of regional sports networks 21st Century Fox is divesting as part of its sale to Disney. Fox, however, is reportedly continuing to take bids in hopes of bettering the approximately $10 billion Sinclair offered.
It's the end of an era at C-SPAN, as its founder and chairman Brian Lamb will retire in May this year. Lamb's job as a public affairs officer for the Pentagon in the Vietnam era led him to create the network 40 years ago, and he believes that the Supreme Court should also be televised.
Columnist David Pierce offers a bullish assessment of cable's future, starting with state-of-the-art set-top boxes like Comcast's voice-activated Xfinity X1. The industry's major advantage is its popular and affordable high-speed broadband service which -- along with the box -- can make cable the nucleus of consumers' home-entertainment needs, Pierce writes.
An upcoming HBO series will follow the lives of several people involved with alleged sex cult NXIVM. Prosecutors are bringing charges of both racketeering and sexual abuse against the group, which presented itself as a self-help organization.
Effective video marketing doesn't have to be expensive, writes Jared Atchison. He offers tips for streamlining a video strategy, including knowing the target audience and setting clear goals, getting organized with a content calendar, and promoting published content to drive traffic and maximize return on investment.