Banana Republic Chief Marketing Officer Mary Alderete is working to court younger fashion fans with a brand story that resonates and encourages influencers to become part of the story. "Where we get our inspiration every single day is: What's happening in the world right now, and how can we get in on that conversation?" she said.
Growing competition won't spur Lululemon to drop the price of its $100 yoga pants or seek additional sales channels, new CEO Calvin McDonald said. The Canada-based brand has other plans to grow sales, including raising brand awareness in global markets and launching new products, said McDonald, who joined the company last summer after a stint as CEO of Sephora Americas.
About 45% of smartphone users see no reason to use mobile payment services like Apple Pay or Samsung Pay, and 55% don't want to see a cashless future, according to a survey by Hill Holliday's Origin division. Consumers' reluctance to embrace the technology and a lack of transparency about how payment data is used have retailers wary about investing in required upgrades to payment terminals.
Designer fashion brand Moschino has created a capsule collection based on pieces created to be worn by avatars in the popular computer game "The Sims." Avatars can wear the digital versions for free, while the real-life collection ranges in price from $85 for a phone case to $1,295 for a backpack.
French supermarket operator Casino will put Amazon pickup lockers in 1,000 of its stores and start selling more of its goods on Amazon as part of an expanded partnership between the two companies. Casino operates stores under several banners, including Monoprix, Casino Supermarche, Geant and Leaderprice.
E-commerce can provide immediate, direct feedback from customers, and the most successful brands use that data to make changes and invest where it makes sense, says Jimmy Choo co-founder Tamara Mellon. She and others in the industry share their tips for building e-commerce success.
Fast-fashion retailer H&M will start including information about the supplier or factory of origin with each garment on its website. In-store shoppers will be able to access the information by using the retailer's mobile app to scan the price tag on each item.
The number of global retailers that opened their first London stores grew 27% to 33 last year, and that growth is on track to continue this year, Savills reports. European retailers accounted for 63.6% of new store openings in London and openings by Asia-Pacific retailers jumped 400%.
Since shoplifting is increasingly accompanied with violence, Walmart's UK supermarket chain Asda began outfitting security guards with body cameras last year in an effort to protect them from abuse and attack from the public, while gathering better evidence. Read more about how the practice is being tested in the US in NRF's STORES magazine.
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