Luxury jeweler Tiffany & Co. is introducing its first full line designed for men in a push to boost sales and court younger consumers. The retailer's 300 stores will feature a separate space for the 100-design line, which will also include non-jewelry items like beer mugs and ice tongs.
Keeping customers connected to your business and brand is key to long-term success. Guidelines for building an effective customer-engagement strategy include having a clear goal in mind, finding the tools to support the process and measuring the results to find areas of improvement, writes Scott Heimgartner of Maropost.
Walmart booked a 37% increase in online sales in the second quarter, compared to the same period last year, as it continued to invest in features like in-store fulfillment and next-day delivery to compete with Amazon. The retailer now offers next-day delivery from its stores in about three quarters of the US.
A growing group of retailers including Macy's, J.C. Penney, H&M and Neiman Marcus have launched initiatives to give a second life to secondhand clothing. Macy's and Penney's will start testing in-store used fashion areas in partnership with ThredUp, H&M rewards shoppers who recycle apparel with 15% discounts and, earlier this year, Neiman Marcus bought a stake in online secondhand store Fashionphile.
Fast-fashion veteran Margaret Coblentz discovered a passion for sustainability while working at Charlotte Russe, and it ultimately led her to launch Frances Austen, a fashion brand selling garments made from 100% biodegradable cashmere yarn. Retailers in the fast-fashion sector, including Zara and H&M, are also focusing more efforts on sustainability.
Under the Amazon's Choice badge program, the e-commerce giant reportedly offered third-party sellers the chance to buy badges designating them as preferred brands by spending more on ads and cutting prices. The offer has been discontinued and it's not clear whether any vendors opted in, sources say.
Indian e-commerce company Flipkart will expand 2GUD, the platform it launched a year ago to sell refurbished goods, with the addition of lower-priced unused products. The categories will include electronics, home goods, cosmetics and toys.
Australian Prime Minister Scott Morrison is on the move towards banning the export of recyclable waste, and he is committed to keeping waste out of the ocean by developing new approaches to recycling, writes Livia Albeck-Ripka. Strategies underway include making roads out of glass and plastic bags, building portable recycling factories, reusing street sweepings, turning disposable cups into other materials, and converting waste into energy.
Knowing consumers are unwilling to give up their water bottles, All Market Inc has launched Ever & Ever, which is an aluminum canned water bottle and easily recyclable. "Aluminum is a very exciting alternative material for the single use beverage industry, because it is endlessly recyclable, unlike plastics which breakdown with each new iteration," says journalist, Ariel Knoebel.
The United States Postal Service lost $69 billion dollars from 2007 to 2018 and for the first time in nine years, spring 2019 saw a decline in package volume. Consumers are ordering online products at a high rate, but FedEx and Amazon have taken delivery services out of the USPS network.
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