Industry News
SmartBrief Originals Insights, analysis and best practices.
King of the road

More employers are looking to hire people with criminal records. Former felon turned business owner Tyrone Gladney details what you need to know about recruiting these individuals -- and why they might be the secret to your success.

What quitting your job won't fix

How is your "inner defeatist" hurting your career? Learn more about better conversations with your boss and better managing up.

The employee engagement strategy you need during the Great Resignation

Leaders can't force motivation, but you can help people find their purpose at work. Be warned: This process won't be easy.

Idahoan Foods takes omnichannel approach to appeal to today’s shoppers
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Idahoan Foods’ Chuck Coyle and Ryan Ellis discuss how the company balances its growing e-commerce sales with traditional retail and share advice on how CPG companies can best market their products and serve their customers in today’s evolving marketplace.

Resolve NOT to do these 3 things in 2022

Educator vows to avoid toxic positivity, injection of uncertainty

4 choices smart leaders make

Why do leaders struggle, and how can they recover? Here are four straightforward tips for getting started from Chick-fil-A executive Mark Miller.

Employees get real about HR and reveal secrets to retention

What does the workforce like about human resources? What should HR improve on this year? Learn more from APQC

How you can become more resilient this year

Resilience isn't a quick fix like "bouncing back," as you might have heard. But the right practices can make you resilient in the long run. Learn more.

How to engage and delight customers with audio-optional streaming TV entertainment  
Sponsored Content

Here’s why businesses with TV screens should switch to a streaming TV platform designed for public viewing.  

Commentary: Why the ICCO World PR Report is a wake-up call

Sarah Evans looks at how public relations pros typically measure earned media – and makes a call to action for new metrics that don’t use ad value equivalents.

Forget the Great Resignation, this is the Great Re-Evaluation

Why are people quitting jobs during the pandemic, and what does it mean for rethinking the workplace. Learn from DISQO's consumer insights.

An online platform helped our young readers succeed

How Southeast Elementary School in Mississippi turned to technology for help supporting and nurturing young readers.

Video measurement must evolve with changing privacy regulations

As behavior-based tracking options gradually disappear, measurement models are not keeping up. We have already seen platforms such as Facebook impacted by changes made by Apple last year. Find out how are these changes impacting video marketing?

The "I have a dream" line that almost wasn't

We might not be the orator that Martin Luther King Jr. was or be in situations with the same gravity, but we can still learn something about his public speaking approach.

People are not spoils of war

Lupine Creative CEO Kate Wolff says the time of seeing agency employees just as “talent” or a “commodity” are over. To build healthy employee cultures within agencies, “we need more empathy, transparency, and authentic curiosity.”